Today - the 21st of November 2008 - is No Music Day.
Devised by former KLF-frontman (and overall philosophical musical tinker) Bill Drummond, this day is set aside so that we might acknowledge the role that music plays in our lives. A sort-of aural-Lent, the concept strives have us individually recognise our relationship with music simply by giving it up for one day.
I think the concept is genius; in our current mass consumption + devaluation model, our appreciation of music has been tarnished. Days like today force us to think about something very precious in our lives that we take for granted.
On the No Music Day site you are asked to make a pledge as to whether you will - or won't - be observing todays festivities. Personally, I shall - no listening, no humming, no whistling. Unfortunately I can't stop the music in my head, but perhaps by observing today I will gain a better appreciation of the joy of the jukebox in my mind.